Software Marketing Manager Resume

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Software Marketing Manager Job Description

  • Creative Writing & designing, market analysis.
  • Developing & managing sales collaterals like websites, presentations, brochures, case studies etc.
  • Desired knowledge of Marketing of software and engineering services.
  • Desired Profile Through marketing professional, with good creative writing and design knowledge.
  • Good market analysis, knowledge of marketing & mass communication concepts.
  • Very good communication skills and flair for writing.
  • To be extremely good in MS Office tools.

Sample Software Marketing Manager Resume Template

Contact information

In this section you have to include your Name, current home address, Mobile telephone number, Landline telephone number and your personal email address which is currently used.

  • Full name
  • Present and permanent addresses
  • Telephone numbers
  • Email address

Professional or Career Objective

Your objective is the one that clearly underlines your aims and aspirations in that profession. For example a Marketing Graduate will have to write an objective which is concise and precisely speaks about his role that he wants to play in the Organization.
Sample Objective for Software Marketing Manager:

I am seeking a position of responsibility in Software Development which is both challenging and rewarding. My analytical and design skills should be important qualifications for this position.

Career Achievements

If you have any major Career Achievements or any Appreciation then this is the section where they should be listed. For Example a Software Marketing Manager can add his/her career achievements like:

– Conducted full branding exercise & delivered creative consistency across the communication mix
Worked with business partners to assign priorities
– Developed Availability Tracking prototype
– Served as junior traffic management specialist overseeing small portions of the TOPS Reference Database
– Directed in-house technical and functional staff and coordinated all efforts associated with the Transportation
– Operational Personal Property Standard System (TOPS) Reference Database to meet project deadlines and goals.
– Received numerous letters of recommendation, and appreciation from customers, and management.


Previous work experience plays an important role while applying for a Job and hence it should be well presented in the resume. Most of the questions during your resume will be related to the previous job that you had and hence you should be well prepared for it. You should begin with putting the name of the organization that you worked for, the duration of your work and the post or the designation at which you were working. After this, you can effectively place points in a bulleted format that talk about the responsibilities and the achievements that you may have achieved during your stay at the previous organization.
The work experience of an experienced Software Marketing Manager applying for a job would look like:

Software Marketing Manager
INFORMATION TECHNOLOGY. Los-Angeles, 2006-Present
– Innovative and solutions-minded technical leader with progressive accomplishments orchestrating the development, integration, and management of large-scale technology initiatives.
– Specialized information technology expertise with focus in converged network solutions that streamline operations and satisfy immediate and long-term technical and business needs.
– Track record of successfully overseeing the delivery of products and services that satisfy specific client objectives and requirements while optimizing organizational efficiencies, staff productivity, cost reductions, and technical processes and controls.
Core competencies include:
– Visionary leadership style with talent for executing strategic and tactical objectives, road maps, and solutions that facilitate effective change management, standardize practices, and resolve a range of business operations and technology challenges.
– Direct the development and delivery of sustainable solutions, systems, and processes; deliver hands-on guidance and support to team in cross-functional areas including: technical, sales, marketing, and services.
– Articulate and effective communication style with strong negotiation, interpersonal, and team building skills; cultivate and retain winning teams that unite efforts to attain common goals and objectives.
– Excellent project planning/management, organizational, and time management skills; clearly define project objectives and requirements and oversee the completion of projects on time and within budget.
Focused decision maker with keen problem solving and critical thinking abilities.
Software Marketing Manager
TOTAL WORX GROUP, Los-Angeles, 2004-2005
– Developed and executed strategies which resulted in the expansion of product offerings and solutions; leveraged position among competition and helped grow start-up business from $0 in revenue to $1 million with adequate return realized on capital and resource investments.
– Pursued and awarded small minority business classification; established practices and policies necessary to support contract bidding.
– Secured partnerships with leading manufacturers such as “Cisco”, “Avaya”, “Inter-Tel”, “Vertical Networks”, “Microsoft”, “HP/Compaq”, “Dell”, “Sonicwall” and “Symantec”.
– Focused decision maker with keen problem solving and critical thinking abilities.
– Conducted feasibility studies to implement an Avaya VOIP solution to network a national mortgage lender with over 300 branches nationwide. Recognized by the Director of MIS for my ability to present and articulate technical information into layman’s terms at the highest level.
Software Marketing Assistant
INTER-TEL COMMUNICATION, Los-Angeles, 2002-2003
– Promoted within 6 months from a systems engineer to a Senior Sales engineer leading a team of other Sales Engineers.
– Developed and delivered efficient database training which enabled clients to complete program changes to save time and money, as well as supported the expansion of their knowledge regarding telecommunication and data terminology.
– Conducted training for internal technical staff as well as value added resellers (VAR´S) in all aspects of integration, installation and troubleshooting for LAN, VOIP, unified messaging and PBX solutions with regard to the Inter-Tel product line.
– Was recognized to work with upper management to create and implement Service level agreements (SLA), Scope of work (SOW), and VOIP Network assessment procedures for Inter-Tel clients. Conducted pre-sales engineering meetings between Inter-Tel and prospective clients, to prove the return on investment (ROI) as well as the productivity increase with the implementation of our recommended product(s) and solution(s).
– Gained solid expertise and knowledge while completing studies for Microsoft Certified Professional and OAISYS CTI Certification; applied advanced training to support the increase of revenue resulting from more sales in related areas.
– Took initiative to integrate telephony and data products within an NT environment which enhanced call management efficiency by enabling the representative to view and respond to customer data via the desktop.
– Designed and installed Call center solutions utilizing VOIP and CRM technologies.

Education and Certification

The academic details need to be mentioned in a tabulated format with respect to the degrees or the courses that the candidate would have undertaken in the past. The latest degree or course comes first followed by the last completed course and hence forth going backwards. For example a Software Marketing Manager who has completed post graduation or graduation course is applying for a Job or to a company or an organization then his/her details would be like:

M.B.A., Management, Minor Marketing
Pune University, Pune 2000
Course Emphasis: Business development, Marketing, Technology.
B.E.Computer Science
Poornima Eng. College, 1997
Computer Skills:
Software Languages:
C, C++, Fortran, Pascal, Visual Basic, Unix, VxWorks APIs, Linux POSIX, X86 Assembly and 8051 Assembly.
Development Tools used:
Microsoft Visual Studio with MFC, Borland C, DOS-based 8051 Assembly, Wind River’s Tornado and Workbench development tools for VxWorks, Red Hat Linux, PSUML, and both CVS and SourceSafe for data management.
Target Systems:
X-86 Desktop and Rack-Mount PCs, Special X-86 base Systems, Power PC base Systems, 8051 based Systems, IBM-360, DEC VAX and PDP11 and RCA Spectra.


If you have won any competitions national or international then they could also be highlighted here. For example a Software Marketing Manager could lay stress on any exams that he may have given or any seminars or conferences attended. If you are a part of any honorary society or any nonprofit organization then that could also be added here.
The honors and the activities section of a Software Marketing Manager would look like:

– Attended Corporate Training on Time Management.
– Scholarship for best student and academic excellence, Poornima College of Eng.
– Letter of Appreciation, General Manager, INTER-TEL COMMUNICATION.


The References are generally required so that your present employer can gauge you through the eyes of the people who you were associated with or have worked for. So your teachers or college professors’ details could be placed here. Or your past employer who you would have worked under can also be used as a reference. Ensure that the people whose names you enter know you well and do inform them that you are placing their names as reference because many companies call to confirm. For example the references section of a Software Marketing Manager could also look like,

Mr.Abc Def
General Manager
[email protected]

Salary Range of a Software Marketing Manager

  • The salary from an American perspective works out to be $6500 per Month.

Note: This salary may be variable and it may change from organization to organization.

Frequently asked Software Marketing Manager Interview Question

  • Why is your product better for your customers than your competitors? Would your customers agree with your answer?
  • When is the last time you had a conversation with a customer? I am not talking about a presentation, but a real two way exchange of ideas.
  • Do you treat marketing as a profession that requires continuous learning? Or, is it just a job that you do the same way year after year?
  • What type of performance problems have you encountered in people who report to you, and how did you motivate them to improve?